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S.O.S. to SMS: Are You Still Alive?

Unless you’ve been on an extended overseas vacation, you’ve probably heard about the stringent new Federal Communication Commission (FCC) telemarketing rule under the Telephone Consumer Protection Act (TCPA) that took effect on Oct. 16 – just in time for the … Continue reading

Posted in Direct Response, FTC, Online Marketing | Tagged , , , , , | Comments Off on S.O.S. to SMS: Are You Still Alive?

FTC Seeks to Cramp ‘Mobile Cramming’

It seems that every time the Federal Trade Commission (FTC) announces new guidelines or brings a new enforcement action to try to keep pace with fresh forms of consumer deception emanating from the explosive growth of online and mobile technology, … Continue reading

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