Category Archives: Online Marketing

Has the FTC Lost Its Legal Mojo – Again?

Posted on November 15, 2018 by William I. Rothbard

Three years ago, I reported that the Federal Trade Commission, which is so used to having its way with federal judges, appeared to find itself on a bit of a losing streak, if not in an outright slump. (“FTC Claim … Continue reading →

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FTC Gambles and Loses in DIRECTV Negative Option Case

Posted on September 12, 2018 by William I. Rothbard

Continuity marketing, featuring free trials with a negative option binding consumers to recurring charges until they cancel, has been a prominent target of Federal Trade Commission enforcement for years. These actions typically begin with a temporary restraining order and asset … Continue reading →

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Supreme Court to E-Retailers: You’re Also Tax Collectors

Posted on July 17, 2018 by William I. Rothbard

The life of an e-retailer – especially one of small or medium size – became much more complicated and costly on June 21. On that day, the U.S. Supreme court, in South Dakota v. Wayfair, Inc., ruled that sellers online … Continue reading →

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